The United Kingdom’s Financial Conduct Authority (FCA) has implemented new marketing rules for cryptocurrency firms. These rules aim to protect consumers by ensuring clear and transparent promotion of products and services. The regulations include a ban on referral bonuses and the introduction of a 24-hour cooling-off period for first-time crypto investors. The cooling-off rule is seen as an opportunity for users to make informed decisions about crypto investments and enhance the credibility of the crypto community. However, some crypto firms are seeking more clarity on the available incentive schemes. The FCA’s strict ban on referral bonuses came as a surprise to industry players, and there is a need for proportionate regulations. The UK is becoming an attractive crypto hub, but compliance with the new rules has proven challenging for some global players. Crypto exchanges Binance and Bybit have halted onboarding new UK users to comply with the regulations. The FCA has extended the deadline for crypto firms to address technical issues related to the new marketing regime. There is a call for uniform regulations across the globe to ensure consistent conformity and user experience in different jurisdictions. The FCA has acknowledged the challenges faced by firms with complex group structures. The crypto industry needs more detailed guidance on compliance with the new regulations. The G20 has accepted a crypto regulatory roadmap that advocates for comprehensive oversight of crypto within and beyond G20 jurisdictions. Regulation is seen as a facilitator for crypto mass adoption, but it should be proportionate and balanced to avoid driving firms out of the market.

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Information	Details
Geography	Europe
Countries	🇬🇧 🇺🇸
Sentiment	neutral
Relevance Score	1
People	James Young
Companies	MoonPay, Bybit, OKX, Transak, Financial Conduct Authority (FCA), Group of Twenty (G20), Cointelegraph, Binance
Currencies	None
Securities	None