Binance, one of the leading cryptocurrency exchanges, has rebranded its content aggregator platform, Binance Feed, as Binance Square. This new platform aims to provide a Twitter-like experience for users and includes monetization features such as a tipping option for content creators and an affiliate commission program. Binance Square has already gained over 10 million monthly active users, including Binance CEO Changpeng Zhao. The platform has also attracted 170 media partners, 11,500 key opinion leaders, and 90 projects in just one year. This move into social media is not surprising, as Binance was an equity investor in Elon Musk’s acquisition of Twitter. Binance CEO Changpeng Zhao has consistently highlighted the potential of blockchain technology in enhancing social platforms by addressing issues such as spam, fraud, and authentication. The growing demand for blockchain-based social media platforms has led to the rise of decentralized social protocols like Friend.Tech and Stars Arena.

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Information	Details
Geography	Asia
Countries
Sentiment	positive
Relevance Score	1
People	Changpeng Zhao
Companies	Binance, Friend.Tech, Stars Arena, Twitter
Currencies	None
Securities	None